“Everyone copies their navboxes from it.”
Lawn Order is a particularly bad brand of fertiliser. But more importantly, it is also the grass police. That's right: let your grass grow too long and you'll be paid a visit by the lawn cops, riding on their lawnmowers and slicing everything in their path.
A 10-4 is lawn cop code for grass shorter than 10 but longer than 4 centimetres. It constitutes a moderate slap on the wrist.